Why Today’s Buyers Expect an HGTV Home—And How You Can Deliver

by Hanna Bederson

Today’s buyers aren’t just shopping for square footage—they’re shopping for a lifestyle. With HGTV-style homes filling their screens, expectations have never been higher. From pristine kitchens to spotless baseboards, modern buyers expect move-in-ready homes that look like they belong in a magazine. If you’re planning to sell your home, don’t panic. You don’t need a full remodel—you just need to present your home at its best.

Why Today’s Buyers Expect a Show-Ready Home

Open floor plans, perfectly styled furniture, fresh paint, and impeccable lighting—this is the norm on every popular real estate show. As a result, even entry-level buyers are walking through homes with HGTV in mind. They compare your home not just to others in the neighborhood but to the picture-perfect examples they’ve seen on social media and television. If your home looks cluttered or outdated, it can be hard for buyers to envision themselves living there—even if the bones are great.

That’s why first impressions matter. The goal isn’t perfection, but presentation. Small touches create emotional connection, which drives competitive offers.

The Power of Staging

Professional staging isn’t about redecorating—it’s about helping buyers emotionally connect to the space. Thoughtful staging helps rooms feel bigger, brighter, and more functional. It highlights your home’s strengths and downplays any quirks. If hiring a stager isn’t in your budget, work closely with your agent to simplify and depersonalize. Think: less is more.

  • Remove family photos and personal items

  • Clear off counters and shelves

  • Use neutral bedding, rugs, and towels

  • Rearrange furniture to open up space

  • Add greenery or fresh flowers for a natural touch

Remember, staging isn’t deception—it’s a tool to help buyers see the home’s potential.

Cleanliness Is Key

A clean home signals a well-maintained home. That doesn’t mean you need a remodel, but it does mean everything should sparkle. Scrub grout lines, wash windows, polish faucets, and vacuum baseboards. Pay extra attention to kitchens and bathrooms—two of the most scrutinized areas during showings. If needed, consider hiring a professional cleaner for a deep clean before going on the market.

Small Touches with Big Returns

Minor improvements can deliver major impact. If you’re unsure where to start, follow the “Rule of 200”—a concept that suggests for every $200 spent on handyman-level updates, you could net $2,000 or more on your final sales price.

Examples include:

  • Replacing outdated light fixtures

  • Painting walls a fresh neutral color

  • Updating cabinet hardware

  • Fixing doors that squeak or stick

  • Re-caulking tubs and sinks

These simple changes tell buyers the home is cared for and move-in ready.

Partner With Your Real Estate Professional

You don’t need to figure this out on your own. A great real estate agent will guide you step by step—prioritizing updates, coordinating vendors, and ensuring your home is positioned to sell. They’ll offer an objective eye, access to trusted resources, and data-driven insight into what local buyers expect.

You bring the home. Your agent brings the strategy.


Preparing to sell your home?
Team Hanna is here to walk you through every step—from first impression to final closing. We’ll help you get your home show-ready, priced right, and positioned to attract serious buyers. Reach out today and tell us how we can help you move forward with confidence.

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Hanna Bederson
Hanna Bederson

Real Estate Professional | License ID: 02096870

+1(619) 433-4103 | reception@hannabedersonhomes.com

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